Extended Biography (for when you have a bit more time on your hands)
Kelly J Robinson was born in Kent UK in 1981.
As part of her core subjects in school, she studied Art, IT, Media Studies and Photography. Her influence of architectural structures such as gravestones, churches and gargoyles/animal type monuments was the main focus in her art coursework, and in 1998 she began creating piece involving a particular subject used in most of her exhibited works to date, the dragon.
However, before art took up a great deal of her life, she followed a love of music (as well as being an A grade student in music at school, something her mother to this day cannot understand), Kelly's first business venture at the age of 16 was being part of a mobile DJ unit. Prior to this as well as mixing sounds she provided vocals to local performances and outside of school from the age of 13 she also studied dance.
During her GCSE years her artwork was displayed in exhibitions receiving the highest accreditation as well as at school.
In sixth form she studied A Level Art, Media Studies, IT, and in a bid to develop her media skills further, she took part in an international jury for the Banff Film Awards in Canada.
In her spare time, at the age of 17, she designed the framework for her first sole trader business KJRtworks. This predominantly centred on her artwork and love of writing, however, in a surprise turn of events she decided to take her further education in law.
Why the change to law?
Law was something that had interested Kelly from an early age, but it was family influence that encouraged her art skills to shine through. However it was not something she wanted as a career, therefore her drive prompted her to change direction. She also openly admitted at the time to having a fear of being an out of work artist for most of her life.
After completing college at the age of 19 she began working at an international law firm (one of the top 5) in London. Doing the day job of a legal PA, the London commute and trying to start a business on the side became tiring, so she moved to a more local law firm and as well as continuing her dream of being an artist/writer on a freelance basis, she also decided to prove a lot of lawyers wrong and began her law degree.
It only took 16 months to complete her law degree and obtaining a first level degree with honour. She had definitely proved her point. At the time she had also gained a new record, and the highest commendation, that the university could provide.
The venture collector
By 2003 (nearly two years after heading to London), her business KJRtworks was also up and running.
During her GCSE years she had produced over 1000 pieces of artwork (the teachers left the marking of her projects until last so they could learn how to operate the fork lift truck), but following her school years work had to take the lead, so her production drastically decreased. What she did produce she sold online through outlets such as Ebay and local advertisements until she completed a short course in HTML, and then in 2004 www.kjrobinson.co.uk was born.
The website was created solely by her, and was used to display some of her favourite and selected pieces as signed limited editions, but she still continued trading under other distributors.?
In 2004 she decided to develop her writing skills further, and qualified as an Internet Journalist with the London School of Journalism. In that time, her day-job career was taking another interest into the field of information technology, and so she began her second degree in IT and Web Specialism.
In 2006 she completed her degree in IT and Web Specialism which gave her the backing to transfer over into a vocation she had always wanted to try.
Also in 2006 she designed another website called www.digidragon.gb.com to display books and information, as she was trying to become known as an author as well as an artist.
As a result of a strained relationship with her father, in 2007 she changed her surname to her mother's maiden name Foxhall. Shortly after www.kjrobinson.co.uk was transformed into www.kjfox.co.uk and Kelly saw this as a great opportunity to redesign the layout of the site, and introduce new and more up to date themes.
By the end of 2006 her career in IT was excelling, and she had left the area of law completely. Between the end of 2006 and early 2008 she had been a martial arts instructor, a website administrator for the Cardiac Network in Kent, a Project Management Officer on a National IT project within the NHS, and an Information/IT Manager in a private healthcare company.
In September 2008 she returned to the legal environment in London, as an IT Training Manager in a mid-sized law firm. This is something she enjoyed immensely and to this day thinks it is one of the best roles she has had.
In 2008 she celebrated 10 years of dragon art, and by this time she had amalgamated www.digidragon.gb.com with www.kjfox.co.uk to reduce costs, but also knew that the website digidragon was not conveying the brand she intended. She found it to be misleading, and was the reason for the potential decline in her independent sales.
To strengthen the link for marketing the books she listed her publications on Smashwords and Amazon. Her books can still be found on these websites today.
In April 2009 she returned to gallery exhibitions after 10 years where she exhibited Dagobert and the Fairy
in the New to DACs exhibition, as well as carrying out a private exhibition in July of the same year.
In May 2009 she had completed her law Masters (LLM) meant that she could add the initials LLM to the end of her name, and after a short 3 month break, she embarked on a new venture in the month of August called Lotus Magma.
For years her media of choice in her artwork had been oils and digital painting, and as a digital artist she knew the media was not widely accepted (which was rather ironic considering how much digital art has been included in the film industry). It was hard to find organisations that would include digital artists within their collections and exhibits, so Lotus Magma was created as an editorial outlet primarily aimed at promoting artists who remained undiscovered due to not producing artwork under a favoured genre.
As a campaigner of artists, the categories of Lotus Magma grew to include writers, authors, musicians and technology developments.
By December 2009 she had also begun writing for the former Canadian magazine Suite101 mainly under the technology sections.
Throughout 2010 she participated in more art exhibitions, including a private one called the Ladybird's Picnic with Lotus Magma being the co-host.
Following this, Lotus Magma transformed into an international magazine called "Off the Cuff" and in August 2011 Lotus Magma "Off the Cuff" Magazine turned into a fully fledged paid-to-write site, offering work experience to upcoming writers as well as continuing to publicise musicians, artists and technological releases.
In addition due to the charity work, and enhanced promotion, several of the writers gained employment in publishing and for others it has helped them secure college and university placements.
In 2011 Kelly and her then partner went on a driving holiday around Europe with an organisation who will not be named, and from this they met several others who felt they could form a venture.
In 2012 Lotus Magma grew at experiential rates, networking with some of the biggest upcoming names in the music industry both in the UK and internationally. Lotus Magma then sought to deliver promotions for musicians, web design for everyone, banner advertisements and much more. By the beginning of 2013 this small press publication was receiving 450,000 hits per month.
As if she didn't have enough on her plate, in 2012 Kelly also became manager to the Doncaster band White Valentine. She also took her marathon swimming to new distances and began swimming for charities.
In 2014 she obtained qualifications in marine biology which helped her to understand how she could continue to support charities such as Sea Shepherd.
By 2015 Kelly decided to release some of her ventures and say goodbye to others that just naturally came to an end. Namely, Lotus Magma, the band White Valentine decided to part ways and a four year venture run by her husband, business partner and her called Rogue Run (a genuine charity driving holiday and not-for-profit venture).
In 2015, following a 12 hour overnight swim Kelly was not feeling too well, and that was not because of the salt water. Nine months later Monster was born. This meant a lot of activities and hobbies were placed on the 'back-burner' which was a blessing in disguise as Kelly was taking on way too much. This also gave her the opportunity to re-evaluate things as Monster had to come first, but at the same time Kelly did not want to lose herself.
2016 finished with only three small hobbies in place alongside Monster-rearing and work. These were and are:
SwimFor (personal challenge site); No Food Limits/The Food Project (campaign to spread the word about simple nutrition); Books (longstanding hobby).
SwimFor allows her to raise money for her own charities and swim the distances she wants to swim in the desired locations.
No Food Limits/The Food Project is owned and led by her mother Diane Foxhall, the aim is to educate people to eat what they want without impacting on their health. It sounds like this has been done many times before but No Food Limits is all about the education, it is not about making money. Life impacting health problems have affected several of Kelly's family and friends, many of which could have been avoided.
The books will always continue as this is a life long practice and as long as they are enjoyable. Kelly also found herself getting back into art. The last time she had drawn something was five years before.
Watch this space for further updates and information when available.